Research Database

Strategic Hotel Operations

A 12 page paper discussing a variety of approaches available to the hospitality industry for finding strategic fits from which they can benefit and expand their businesses. The industry suffered great decline in the 1980s, and the 1990s was a time of rebuilding and realigning. The paper discusses such aspects of strategy as location, configuration, organization, transformation, affiliation and implementation, providing examples of each. Bibliography lists 9 sources.

Total Quality Management Within the Radisson Hotel Corporation

10 pages in length. To develop a culture of total quality management, a hotel company such as the Radisson must make its human resources department a major player in the hotel's operations. Specific human-resources practices are essential to a successful total quality management program. Making the move from a traditional management philosophy to a Total Quality Management culture demands much from an organization. Nowhere is this demand more apparent than in the human resources management function. Certain human resources practices are required to support a Total Quality Management based culture. This paper is based on the total quality management function within hotel management. Bibliography lists 9 sources.

The Aloft Hotel, Vaughn

This 10 page paper looks at the Aloft Hotel in Vaughn. The background to the hotel and general information is provided before an in-depth look at the front desk operations. The job of the front desk agents and the front desk manager are discussed. The bibliography cites 3 sources.

The Ritz-Carlton Wins the ‘Baldridge’ - Again!

The Ritz-Carlton Wins the ‘Baldridge’ – Again!: This 16-page essay provides a case study of the only two-time winner of The Malcolm Baldride National Quality Award – the Ritz-Carlton Hotel Company, L.L.C. – probing its policies of operation, and the plethora of other exemplary services that afforded it this honor. For any organization, winning this award would be the coup of a ‘corporate lifetime’ -- to win it twice is simply astounding! Bibliography lists 10 sources. SNRitzcr.doc

Exploring Activity-Based Costing at Guam's Palace Hotel

An 8 page paper assessing the potential usefulness of applying ABC to the food service operation at the Palace Hotel Guam. ABC has been replacing traditional costing methods in manufacturing settings for years, but it is not often applied to or used in service settings and for the most part is practically unknown in restaurant and hotel businesses. The paper moves through several modules to conclude that ABC could be valuable for the Palace. Bibliography lists 6 sources.

Quality and the Ritz-Carlton Hotel Company

This 5 page report discusses the Ritz-Carlton Hotel Company. the first hotel company to ever be given the award and the only hotel group to win the illustrious Malcolm Baldrige National Quality Award twice -- 1992 and 2000. Every aspect of the company is focused on quality and assuring that hotel guests have a memorable experience rather than simply a hotel stay. Quality issues and the ways in which the hotel group maintains its high standards are discussed. Bibliography lists 3 sources.

Swallow Hotels

A 12 page paper which examines the operations management of Swallow Hotels in the United Kingdom. The paper gives a general overview of the history and the operational success of Swallow Hotels, and illustrates their ability to provide service that meets the needs of the customer. In helping to provide that information there is a brief section discussing what one can expect with their conference services. This examination of the Swallow Hotels is followed by a section which presents suggestions for improving service through operation management. Bibliography lists 6 sources.

Political Risk in Venezuela

This 5 page paper looks at the way in which hotel chains such as Starwood and Marriott may assess the risk they face with operations in Venezuela. The paper starts by looking at the general concept of political risk assessment, and then discusses the specific political risks faced in Venezuela, focusing on the risk of nationalization. The level of risk is assessed, and a recommendation is given regarding continuing of operations in the country. The bibliography cites 4 sources.

The Biltmore Hotel

A 4 page paper discussing the background, history and marketing focus of the Biltmore Hotel in Coral Gables, Florida. Built as a luxury hotel in 1926, the hotel served as a VA hospital for a generation and stood empty for another decade. Renovations since 1983 have returned the hotel to its original splendor, and it now is one of the leading luxury hotels in the country. Bibliography lists 8 sources.

Forte Hotels, Branding, and Possible Future Markets

This 12 page report discusses the United Kingdom’s hotel chain known as the Forte Hotels Group. The Forte Hotel Group includes Le Meridien, Trusthouse, Posthouse and Heritage hotels around the world and is the United Kingdom’s leading hotel group with 300 properties representing 30,000 rooms. The company employs approximately 47,000 people throughout the world (forte-hotels.com). Sixteen of the hotels are in London alone. In fact, Forte’s Trusthouse properties alone number over 200 hotels in Britain. The hotel industry is a notoriously troublesome realm in which to truly prosper requires the establishment of a clear identity. “Branding” has proven itself, time and again, to be an important component in the overall marketing mix of the “hospitality” industry. Bibliography lists 7 sources.

Riverside Hotel $12 Meal Costing Dispute

This 3 page paper is based on a case study supplied by the student. The Riverside Hotel give their staff a $12 allowance towards the cost of food. A dispute has broken out as the hotel did not define how they costed the food. The questions look at the cause of the dispute and how the food may be costed and rewrites the employment calculate to reduce ambiguity.

Assessing a Hotel using the Integrated Services Gap Framework

This 9 page paper uses the integrated gaps model of service quality as a framework to examine the performance of a fictitious hotel. The gap model is outlined and background given to the hotel. The performance is then examined looking at the four potential provider gaps. The bibliography cites 6 sources.

Hospitality Program Internships

This 15 paper begins with s short introduction to internships. The next section discusses hospitality programs followed by a discussion of hospitality program internships including those where the program owns the hotel and/or restaurant and those offered by major hotel corporations. Specific hotel corporations are named as are a number of college programs. Bibliography lists 15 sources.

Hotels and Information Management

This 10 page report discusses information management as applied to the hotel industry and discusses one particular (fictional) hotel and its strategies. As with every other industry, the hotel industry has been radically changed by information technology and its application in terms of guest services ranging from making reservations to ordering room service. Bibliography lists 3 sources.

Hotel Case Study

This 10 page paper looks at a case study concerning a hotel in Madrid. The paper considers the current positioning of the hotel, the segments that the hotel could choose to target and those which may offer the greatest potential increase the revenues, determines a pricing strategy with the aim of increasing revenue while minimizing the average total cost per room/guest. The bibliography cites 10 sources.

Leadership Styles in the Hotel Industry; A Comparative Analysis

This 5 page paper looks at the different leadership styles in the hotel industry and compares them to the ideas of commentators such as Peter Drucker and Charles Handy. The paper uses three hotel to illustrate the differences; Hilton Hotels, Holiday Inn and Intercontinental. The bibliography cites 6 sources.

Marketing a Hotel; A Change of Direction

This 6 page paper considers a case study supplied by a student. The case is a hotel which has been bought by a couple with no experience in the leisure industry and the hotel has been neglected. The new purchasers have several ideas on strategies to follow and the paper gives advice on these strategies. These include the establishment of a high class restaurant, a family hotel, a pub, a disco and the utilisation of passing trade.

The Hilton Garden Inn Hotel Franchises

This 20 page paper takes a look at this franchise opportunity and analyzes how it has fared in today's declining hotel market. The concept of franchising is evaluated in a general sense, in the hotel industry and in respect to the Garden Inn hotels specifically. Bibliography lists 16 sources.

Business Plan for a Start-Up Hotel

This 10 page paper is a business plan starting a new hotel located in Immokalee, targeting visitors to the Seminole casino in the area. The business plan examines the area and the potential, looking at how and why this is a good business opportunity and then outlines the as the hotel itself, where the hotel may be marketed and provides financial projections for the first year. The bibliography cites 6 sources.

Luxury Hotel Management

An 8 page paper that discusses a number of issues related to effectively managing a hotel. The writer reports research that described the best-managed hotels in the industry, including some of the practices that make them so successful. Research about the discrepancy between employees' perception of the effectiveness of their manager and the manager's perception. The practices of one upscale hotel are described. Bibliography lists 6 sources.

Hotels Operating Abroad

A 3 page research paper that investigates the obstacles presented to hotel chains that wish to expand abroad. Experts agree that hotel development in other countries is a "different ballgame" from development in the US (Walsh 40). However, while the road to foreign development of American hotel and motel chains may be paved with obstacles, industry analysts argue that opportunities available in other countries make it worth the effort for American franchisers (Higgins 30). Bibliography lists 3 sources.

Tourism Service Questions

This 10 page paper answers a series of questions set by the student concerning tourism and hotel management. The paper includes consideration of why service is so important in the tourism, the two dimensions of service, why food and drink sales are so important in hotel and tourism, the circumstances that crated hotel chains such as Hilton, the role of the general manager, the accommodations manager and the sales team and the importance of truthfulness in marketing. The bibliography cites 2 sources.

Consumer Behaviour and Marketing a Hotel

This 5 page paper is written in to parts and is based on a case study of a budget hotel located on the shores of the Caspian Sea. The first part of the paper considers customer behaviour and the influences on how they make the decision to book rooms at the hotel. The second and longest part of the paper outlines a marketing strategy that uses advertising in the press, the sue of direct marketing to existing customers and the setting up of a public relations event to get free publicity and enhance the hotels’ reputation.

Hotel Facilities Management

A 5 page paper that reports an observation of an independent hotel. Specific headings include: The type of guests this hotel caters to; the kinds of accommodations and amenities offered and improvements that could be made; an organizational chart of the services; and the type of communication system the hotel has installed. Bibliography lists 7 sources. 1 graph.

W New York Hotel

This 9 page paper offers a thorough overview over the position that the W Hotel on Lexington Avenue in New York City currently holds in that city's marketplace. Current reviews posted on Revinate and Tripadvisor are considered as well as literature of the hotel industry. Bibliography includes 8 sources.

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Chapter One:  Hypothesis

The hypothesis section of any thesis or dissertation generally sets up the "problem" to ...
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Chapter Two:  Literature Review

Chapter 2, known as the Literature Review, is where most of a dissertation's sources ...
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Chapter Three:  Methodology

The layout of a dissertation's methodology section varies greatly depending upon the type of ...
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Chapter Four:  Discussion

In Chapter 4, the "Discussion" section, students must perform a critical analysis of their study's ...
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Chapter Five:  Conclusions

Many consider the fifth & final chapter of the dissertation or thesis to be its most important ...
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Bibliography

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